As always, PUBG Mobile collaborates with brands. We recently saw the Godzilla vs King Kong collaboration, the McLaren partnership, a collaboration with Line Friends. Now PUBG Mobile has announced a collaboration with the most distinguished and creative fashion designer Julien Fournié and his eponymous fashion house.

This collaboration promises a deal that will be the first of its kind and will be remembered. It looks like PUBG Mobile will be a turning point for both industries as it has partnered with a Haute Couture fashion brand with only 15 of them worldwide.

Julien Fournié is a Haute Couture French designer known for his unique pieces that combine the beauty of French fashion. Julien Fournié is one of the 15 brands to be named Haute Couture. Haute Couture is a highly original, creative, innovative and traditional form of craftsmanship.

The partnership was announced during Paris Fashion Week on July 6, when Julien Fournié unveiled his “First Squad themed” Fall/Winter 2021/2022 collection. This theme is inspired by video games, superheroes and new technologies. At the end of the presentation, Julien Fournié announced their collaboration with PUBG Mobile, a game they believe focuses on self-expression, inspiring him to combine fashion and gaming.